Week1~ History & Mission Statement

POLO RALPH LAUREN History:
The upscale & classy fashion retailer that is Polo Ralph Lauren was established by american fashion architect Ralph Lauren.Big branded department stores such as Macy's, Nordstrom & Bloomingdales carry the Ralph Lauren clothing line.

Origin:
The basis of Ralph Lauren Corp. began with the launch of the designers tie collection back in 1967.The first R.L store opened as a boutique inside of the department franchise Bloomingdale's in 1969.During the start time of the new boutique,the fashion innovator Lauren then delivered an ensemble of suits for women.During this collection release,the first Polo emblem was revealed.In 1981 the company would then barge the European/international scene with its store opening on New Bond Street in the West End of London,England. 

Mission Statement:

Ralph Lauren's main agenda keys in on high-end clothes & fabrics for both men and women,alongside products such as accessories,footwear,fragrances and home(robes,towels,bed casings,etc.).Ralph Lauren has always represented for distributing quality products,inviting people of all races and
walks of life from toddlers to teens to senior-citizens to take part in their vision.