Sunday, September 16, 2012

Week3~ Ethics & Social Responsibilities

Ralph Lauren Corporation  takes part in many social contributions in the Ralph Lauren Foundation.Their Foundation  takes upon action in cancer care,education and underprivileged communities.Polo RalphLauren act in a plethora of philanthropic affairs such as the reusable organic tote,Polo Fashion school,Pink Pony Campaign,American Heroes Fund,Hope Help & Relief for Haiti,Habitat for Humanity,Polo volunteers,and the  Ralph Lauren Center for Cancer Care and Prevention.The P.R.L. Foundation helped in funding the preservation of the American flag that inspired the national anthem.


The reusable organic tote is made out of 100% cotton.These totes can be purchased at $10 at any P.R.L. factory store.The entire gross of the proceeds from the sale of the  totes are then donated to the P.R.L. foundation supporting 
philanthropic activities featuring the Pink Pony Foundation and the Nature Conservancy(worldwide conservation organization that contributes it's protection towards ecologically vital lands and waters for people and nature.) Established  in 2004 the Polo fashion school gave motivated/gifted students access to the world that is fashion.The fashion school is an after school series for inner city teens and since 2004  5groups have been participants along with the Polo fashion school.Polo Ralph Lauren raised $4 million in charitable donations for relief efforts and established a college scholarship fund for children of the attacks & the American Heroes Fund. Also Polo Ralph Lauren awarded gifts to the Twin Towers fund,the American Red Cross and the New York  Police and Fire Widows & Childerns Benefit Fund.Polo volunnteers dwell within developments with non profit community organization including AIDS walks, Food Banks,Park Improvement & Free Arts Day. P.R.L and Habitat for Humanity joined forces with the program launch named "G.I.V.E"(Get.Involved.Volunteer.Exceed).Polo's Pink pony fund was primarily for cancer care and prevention centers mainly breast cancer.These backup-ed programs for early diagnosis',education,treatment and research.In celebrating the 10th anniversary of the Pink Pony ,Ralph Lauren's first Pink Pony online auction took off alongside partnership with luxury charity auction site.The auction believe it or not offered 200 exquisite, once in a lifetime experiences,for example giving bidders an opportunity to access a little taste in Ralph Lauren's "shoes".The auction offered a personal tour of Ralph Lauren's world famous/well known automobile collection, a weekend at Ralph's round tree villa in Jamaica & front row V.I.P. seats  to Ralph's upcoming NYC fashion show.

Ralph Lauren supports the Hope Help & Relief as a campaign helping Shelter-Box to ship tents and sheler survival boxes to Haiti.The primary mission was to construct leaders in music,fashion,film,art and fiance in the community to become assistants of change for Haiti's rebuilding.One of the last programs would be the Ralph Lauren center for Cancer care and Prevention located on Madison Avenue.Established in 2003 the independents charitable organization provides screening for breast,cervical,colon and prostate cancer.The center is  also affiliated in assisting to facilitate diagnostic and treatment benefits in one of New York City's locations that holds one of the highest cancer mortality rates in the city as well as the nation.
(*Accredited  to Fashionwithaheart.wordpress.com*)

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