Week5~Global Vision

By April of 2010 Ralph Lauren Corporation has totaled for 631 worldwide locations(some incl. London, Milan,Tokyo & Paris).Polo Ralph Lauren's most important thread of it's current and future agenda holds in Asia.In Asia,Ralph Lauren assumed it's authority of their operations in eight countries,some featuring Hong Kong,China and Taiwan.The next main objective for the company is to gather direct control in the chief market that is South Korea.Company C.O.O. Roger Farah also saw the opportunities as another vital discovery to cap in on Asia's advancement strategy.If this comes to fruition South Korea & Asia in general would acquire  most of their distribution.As that part of the world is with out a doubt the fastest growing consumer market in the world concerning luxury goods.Statistics show that Polo Ralph Lauren's sales throughout Asia presently measures to $850,000,000. The company's goal in the long hall for  South Korea's division is for it to accumulate for one third of their global commerce.South Korea already is a key part of this expansion delivering $230,000,000 in revenue shares(Containing 175 shop in shops & a few standing outlets,making it R.L's 3rd largest market).Polo Ralph Lauren's global vision also consists of their Rugby manufactured shirts.With some of the world's popular countries headlining/featuring them.Countries such as England,Japan,Spain,U.S,Italy & New Zealand are just a few to name that contain the brand's international support and global connect.